About - BRITEBOARD

Cara Withers Shaw

Founder/President

Over the last 20 years, I’ve experienced the transforming landscape of entertainment distribution. With an MBA from Pepperdine University, I started in Brand Management with Disney’s Home Entertainment division celebrating the birth of DVD and setting records with some of the biggest franchise sales in history, including Pirates of the Caribbean and The Chronicles of Narnia.

With 12 years of studio experience, I left Fox in 2014 to start Briteboard, a film marketing company focused on marketing ideas and execution for faith-based films. Over the years, clients included Twentieth Century Fox, MGM/Lightworkers, Paramount, Lionsgate and may independent filmmakers seeking distribution strategy, marketing plan development and outreach to the faith community.

Today, Briteboard continues to evolve, as does our film landscape and distribution opportunities. My services have broadened along with my experience, and now include media producing, script sales, as well as marketing strategy/project management for films that inspire, motivate and encourage. In 2022, I secured my first Producer credit on the documentary film, Landis: Just Watch Me, which pulled together all my combined experience in distribution, marketing/sales and project management. The future is BRITE. I hope we can experience the journey together.

OUR CLIENTS

ENDORSEMENTS

In addition to her positive outlook, creativity, strong communication skills, and ability to wear multiple hats, Cara's honesty and overall knowledge of all facets of the industry are invaluable to any production! I cannot imagine doing any project without her. My past 2 feature documentary releases have seen Cara successfully execute the marketing campaigns, as well as package the films for sale and distribution. For my most recent film, Landis Just Watch Me, Cara managed and flawlessly executed a 5-city MLB stadium tour in conjunction with a national/local media that generated over 5 billion impressions.

In the sixteen years since she earned her degree from The Graziadio School Cara remains one of the most impressive and inspirational individuals I’ve been fortunate to know. Cara is a talented, successful leader, an expert in her chosen field and a person with a high level of integrity and professionalism. She willingly shares her knowledge and excellent career advice to aspiring entertainment industry executives in a way that inspires them to work hard and follow their passions like she has.

Cara Shaw is brilliant, creative, focused, and a great communicator. She dazzled our advisory board with a marketing plan for one of our films. Two of our board members thought it was the best presentation of its kind they had ever seen.

Cara Withers Shaw is resourceful, creative and solution-oriented who was frequently able to come up with new and innovative approaches to all her projects – brilliant marketer!

In the many years I’ve worked with Cara Withers Shaw, she has been a dedicated problem solver who follows through on every assignment. I trust her judgement and unquestionable integrity. I especially enjoy her positive can-do attitude and ability to get the job done, no matter the challenge.

Cara’s professionalism and knowledge of the subject matter has made a major difference in the marketing and promotion strategy we are undertaking on our film. I look forward to the opportunity of continuing to work closely on this feature and many others in the future.

I had the pleasure of working with Cara on an Amazon Studios project. She brought a wealth of knowledge and expertise to the table. Cara delivered a thoughtful strategic recommendation with supporting tactical ideas. Cara is a rare talent as her capabilities straddle both strategy and execution.

Cara Withers Shaw

Founder/President

OUR CLIENTS

ENDORSEMENTS

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